Abercrombie & Fitch is the most successful specialty retailer in operation today. Our casual, classic, all-American lifestyle brand of clothing is synonymous with quality. Based in Columbus, Ohio, the Abercrombie & Fitch brands have never been more powerful or more profitable.
The A&F culture is one-of-a-kind. We design, merchandise, market-and live-the Abercrombie & Fitch brand. We are our best customer.
A&F's brand-powered momentum is fueled by additional lifestyle reinforcement. Every aspect of our stores-the music, the marketing and photos, and overall aesthetic-has made the in-store experience more potent than ever. Our web site, abercrombie.com, receives more than 1 million hits per month. Through the web site, e-commerce has expanded the A&F experience beyond our stores, and gives customers access to the brand from anywhere at any time.
With the addition of abercrombie… the lifestyle for kids 7-14, and Hollister Co., a West Coast inspired line of clothing, and the launch of our newest concept, RUEHL, the brand has never been stronger. Our focus, strategy, and planning are tuned for long-term, consistent growth